It's estimated that 75-85% of that paid traffic comes from banners. So if you honestly believed people don't click on banners anymore, well, that's about as much proof as you could need. If you're not involved in this already, you're literally missing out on the greatest way of advertising... and it's only going to get BETTER, because thousands of new sites come online each day...

The traffic you can get from banners is actually some of the most targeted, interested traffic you can possibly get. You see, by advertising on sites that are relevant to whatever you're promoting, you're already narrowing down the market to those that may buy... and when those people click, they're narrowing it even more!